Future Proofing Your Content

We all want to be content marketing Heroes. But how can you make sure your content stands apart and makes you the starman – or woman – in your organisation?

At a recent CMA event, Editions Financial MD Rowan Morrison explored how to future proof your content by taking inspiration from David Bowie. This podcast was recorded live.


Kevin Hearn

Kevin has over 20 years' marketing experience, most of that spent agency-side helping brands connect with their customers. As Director of Strategy he consults with some of the world’s largest financial brands and leads a team of super-talented strategists based across our Edinburgh, London and New York offices.